Ram Dakota Scheduled for 2027 Launch with Projected Cost of $40,000: TDS

Good morning and welcome to The Downshift, or TDS for short.

Concise, informative, and precise, TDS assembles the latest automotive news from across the world and provides it in one spot. Stories are boiled down to a single sentence with accompanying links for those wanting further details.

The first cup of coffee is done and I’m already on my second, so let’s dive in.

🚘 What I’m driving: Kicking off the weekend with the 2026 Hyundai Palisade Hybrid and really enjoying both the aesthetics and practicality along with the premium materials. I’m genuinely curious how the market will respond to a $60,625 Palisade.

🐏 Ram CEO Tim Kuniskis has officially acknowledged what many suspected: the Dakota nameplate is making a comeback on the automotive brand’s midsize truck; this midsize vehicle is anticipated to launch in 2027 and is forecasted to retail for around $40,000 with various powertrains available including both a gasoline and plug-in hybrid option.

👨‍💼 GM CEO Mary Barra is said to be evaluating the automaker’s new Chief Product Officer, Sterling Anderson, as her potential successor when it’s time to retire; Anderson previously worked at Tesla and oversaw the Model X and Autopilot divisions during his time with Musk.

😼 Just in time for the festive season Stellantis has initiated orders for the 2026 Dodge Durango SRT Hellcat, which has not been discontinued despite the final special edition models.

🔋 The 2027 Dodge Charger Daytona premiered and it comes equipped with a Tesla-like NACS charge port replacing the current model’s CCS port.

‼️ Ford is recalling 272,645 units including the F-150 Lightning, Mustang Mach-E, and Maverick pickups due to a malfunctioning park module that may prevent proper locking, leading to potential rollaway after being put into park.

🚘 The 2026 Honda Accord debuted with a starting price of under $30,000 and a larger touchscreen standard across the board.

🦵 As promised at the last moment, Rivian has started to deploy a new software update, 2025.46, which introduces Kick Turn and the Rad Tuner features to second-generation R1 Quad models; the update also adds Universal Hands-Free Driving assist that allows the system to function on 3.5 million miles of roads along with the Rivian Digital Key feature enabling second-generation R1s to integrate the car key into a smartphone’s digital wallet.

🚗 Kia revealed the 2026 K4 Hatchback will be available at a competitive $26,085 when it launches next year.

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**Ram Dakota Set for 2027 Release at Projected Price of $40,000**

The automotive sector is buzzing with enthusiasm as Ram Trucks gears up to bring back the Dakota model, anticipated for a 2027 launch. This mid-size pickup aims to capture a considerable portion of the expanding market for adaptable and capable vehicles. With a projected starting price of approximately $40,000, the Ram Dakota is designed to appeal to a diverse audience, from everyday commuters to adventure seekers.

**Design and Features**

The 2027 Ram Dakota is anticipated to showcase a contemporary design that reflects Ram’s current style while integrating elements that honor its legacy. Expected design features include a striking front grille, stylish LED headlights, and a sturdy body structure that highlights durability and strength. The Dakota will probably be constructed on a platform to enhance towing and payload capabilities, making it fit for both work and leisure.

Inside, the Dakota is likely to provide a roomy cabin outfitted with the latest technology and comfort elements. Premium materials, advanced infotainment systems, and driver-assistance technologies are likely to be standard or optional features. The emphasis will be on crafting a user-friendly experience, with ample storage options and connectivity features catering to the demands of today’s drivers.

**Performance and Powertrain Options**

While specific engine specifications remain confidential, the 2027 Ram Dakota is expected to include a variety of powertrain choices to match various driving styles. Possible configurations may feature a fuel-efficient four-cylinder engine for those focusing on economy, along with more powerful V6 and V8 options for consumers desiring robust performance. The possible introduction of hybrid or electric variants could also be in the works, aligning with the industry’s movement towards sustainability.

The Dakota’s performance capabilities are likely to be enhanced by sophisticated suspension systems and available all-wheel-drive options, ensuring its ability to tackle a variety of terrains and driving situations. This adaptability will make it a compelling option for both city and rural dwellers.

**Market Position and Competition**

The mid-size pickup truck category has experienced substantial growth in recent years, with models like the Ford Ranger, Chevrolet Colorado, and Toyota Tacoma leading the market. The comeback of the Ram Dakota represents a strategic initiative by Ram to engage in this lucrative segment. With its projected price of $40,000, the Dakota aspires to offer a strong value combination, merging capability, comfort, and technology.

**Conclusion**

As excitement grows for the 2027 Ram Dakota, it is evident that Ram Trucks is dedicated to providing a vehicle that meets evolving consumer expectations. With a fusion of contemporary design, advanced features, and versatile performance, the Dakota is set to make a significant splash in the mid-size pickup arena. As the launch date approaches, additional information will surely surface, further heightening interest in this thrilling new addition to the Ram roster.