Nissan’s top executives are working diligently to put into effect a significant turnaround strategy. The newly appointed CEO, Ivan Espinosa, who has held the position for just over a year, informed The Drive in February to tell fans, “Nissan is back.” It’s understandable for fans, analysts, and anyone interested to be doubtful, but with an executive team comprised of enthusiasts, it may truly be an opportune moment for the automaker to make a surprising resurgence.
In Yokohama, Japan, Senior Vice President and Chief Planning Officer for Nissan North America, Ponz Pandikuthira, revealed to The Drive exclusively on the most recent episode of The Drivecast, “I do foresee performance enhancements in the future of the Z; that twin turbo has the capacity for much greater power and output that is, of course, compatible with the latest emissions standards.”
Moreover, Pandikuthira added, “So I envision performance variants being launched, including special limited runs.”
Tune in to the complete dialogue starting at the point when Pandikuthira mentioned performance upgrades to the Z along with limited edition models.
Later in the discussion, Pandikuthira admitted that the Z’s VR30DTT twin-turbo 3.0-liter V6, which generates 400 horsepower in most models and is boosted to 420 hp in Nismo variants, is tuned conservatively. The SVP acknowledged the reality that many tuners and enthusiasts are readily achieving 500 hp from the Z’s powertrain reliably without issues.
The Z itself is enjoying a resurgence, thanks to an unexpected source: your parents. Pandikuthira shared with The Drive at the 2026 New York auto show earlier this month that, “One intriguing aspect about the consumers of Z today is that many are individuals who desired this car during their teenage years and possibly in their 20s but couldn’t afford it. Then the car somewhat fell out of favor. They never really felt the excitement. But they adore this version. So we’re seeing many older buyers coming in to purchase this car, whether as a trophy vehicle, a retirement car, or something else. The Z performance edition is flying off the shelves. There is a specific niche that appreciates us for track use and similar purposes. They’re purchasing the Nismo.”
“These are the individuals who coveted the car, and they are saying, I love it in that maroon hue. I want that British racing green. I opt for this tan, camel interior. I wanted it to come in a manual, not this. So, allow them to customize it. They are prepared to wait because this is not someone who uses this car for daily commuting. Thus, they are willing to wait 3 to 6 months, the time required to manufacture it and deliver it here,” Pandikuthira continued at the auto show.
And this buyer profile is precisely why Nissan intends to focus on more limited-edition models, according to Pandikuthira. The Z itself is about to become more exclusive from 2027 onward as the automaker transitions to a build-to-order approach.
If the turnaround plan succeeds, and Z sales keep trending positively, Pandikuthira expressed, “There’s nothing I’d like more than to see a convertible version of the Z out there.”
It’s not surprising that the enthusiast-driven executive team is leaning towards passion-driven models. Espinosa told The Drive, “The sports cars are at the heart of what we are as an organization.” That remark followed closely after the CEO told The Drive, “We are actively working on the GT-R.”
Later, following Espinosa’s comments, Richard Candler, who oversees Nissan’s global corporate product strategy, mentioned to The Drive “We are indeed taking a close look at the sports [car] lineup again. We all want to create some exciting vehicles.”
This occurs even before mentioning that the Xterra is making a comeback along with a full lineup of body-on-frame vehicles.
Nissan aims to regain its excitement factor, and frankly, if everything falls into place, it appears that enthusiasts might benefit. Now it just needs to sell a few Rogues so we can all enjoy limited-edition and higher-performance Z variants.
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